FANZ
FANZ

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Upsells

Upsells is a powerful tool to cross-sell your audience from one event to another. After a buyer completes a purchase, you can show them a limited-time offer to acquire tickets for another event at a special discount.


Why use Upsells?

  • Cross-promote events — Buyers of Event A get exclusive offers for Event B
  • Personalized discounts — Each offer includes the buyer's name for a personal touch
  • High conversion timing — Offers appear right after purchase when buyers are most engaged
  • Increase revenue — Turn single-event buyers into multi-event customers

How it works

  1. Buyer completes purchase for a source event
  2. 3 seconds later, a full-screen modal appears with a countdown timer
  3. Carousel of offers shows target events with their discount percentages
  4. Buyer clicks an event → redirected to checkout with data pre-filled
  5. Buyer only needs to select tickets and pay — all info is saved from previous purchase

The Upsells menu has two tabs:

TabPurpose
OffersCreate, manage, and monitor upsell offers
AnalyticsDetailed performance metrics and charts

Accessing Upsells

Go to Upsells in the main sidebar menu.

Permissions: Only Owners and Administrators can access the Upsells menu.


Next steps

  1. Create and manage offers
  2. Upsells analytics