Create and manage offers
This guide covers how to create upsell offers, configure global settings, and manage existing offers.
Offers tab overview
In Upsells → Offers, you'll find:
- Settings button — Configure global settings that affect all offers
- Create upsell offer button — Start the offer creation flow
- Offers table — View and manage all your upsell offers
Global settings
Click Settings to configure options that apply to all upsell offers.
Enable upsell offers
Toggle to enable or disable all upsell offers at once. Deactivating this will immediately stop showing all active offers to buyers.
- Default: Enabled
Display settings
| Setting | Description | Default |
|---|---|---|
| Offer window (minutes) | How long the offer countdown timer lasts | 30 minutes |
| Minimum order amount | Minimum purchase value required to show an offer | $0 (no minimum) |
Cooldown settings
Prevent overwhelming buyers with too many offers:
| Setting | Description | Default |
|---|---|---|
| After shown (days) | Wait time before showing another offer to the same buyer | 7 days |
| After converted (days) | Wait time after a buyer converts on an offer | 30 days |
Click Save to apply changes.
Creating an upsell offer
Click Create upsell offer to start the 3-step creation flow.
Step 1: Select source event
Choose the event where the offer will appear after purchase.
- Click on the event card to select it
- Single selection only — each offer has one source event
- One offer per event — events that already have an offer won't appear in the list
- The offer will show to all buyers who complete a purchase for this event
Step 2: Select target events
Choose which events will be offered as upsells.
- Click on event cards to select them
- Minimum: 1 event
- Maximum: 3 events
- These are the events buyers will see discounts for
Step 3: Configure discounts
Set up the discount details for each target event:
For each target event:
- Discount percentage — Default: 15%
- Applicable tickets — Default: All tickets (or select specific ones)
Advanced settings (click to expand):
| Setting | Description | Default |
|---|---|---|
| Schedule | Date range when the offer will be shown | Now until source event ends |
| Minimum order | Minimum tickets per purchase for discount to apply | 1 |
| Maximum order | Maximum tickets per purchase for discount to apply | Unlimited |
Click Create to save the offer.
How buyers experience the offer
After creating an offer, here's the buyer journey:
1. Purchase completion → Buyer finishes buying tickets for the source event
2. 3-second delay → Brief pause before showing the offer
3. Full-screen modal appears with:
- Countdown timer (based on your offer window setting)
- Personalized greeting with buyer's name
- Carousel of target events with discount percentages
4. Click to accept → Buyer clicks on an event they want
5. Pre-filled checkout → Redirected to target event with all data already saved
6. Quick purchase → Just select tickets and pay — done!
Offers table
The offers table shows one row per offer. Each row displays the source event and can be expanded to see detailed metrics for each target event.
Row columns (collapsed view)
| Column | Description |
|---|---|
| Source event | The event where the offer appears |
| Target events | Number of target events in this offer |
| Validity | Date range when the offer is active |
| Status | Active or Inactive |
| Actions | Edit, Deactivate, Delete |
Expanded view (per target event)
Click on a row to expand it and see metrics for each target event:
| Metric | Description |
|---|---|
| Conversion rate | Percentage of views that resulted in purchases for this target |
| Views | How many times this target was shown |
| Clicks | How many times buyers clicked on this target |
| Purchases | Completed purchases for this target |
| Revenue | Revenue generated from this target |
Available actions
- Edit — Opens the offer in edit mode (same 3-step flow)
- Deactivate — Temporarily stops the offer from showing
- Delete — Permanently removes the offer
No. Each source event can only have one offer. Once you create an offer for an event, it won't appear as selectable in the source event selection step. If you need to change the target events, edit the existing offer.
If a target event sells out, it will no longer appear in the offer carousel. If all target events sell out, the offer won't be shown.
Yes. Click Edit on the offer to modify discount percentages, applicable tickets, or any other settings.
Click the Deactivate action on the offer. This stops it from showing without deleting it. You can reactivate it later.
The global minimum (in Settings) determines if any offer is shown at all. The per-offer minimum (in Advanced settings) determines how many tickets must be purchased for the discount to apply.
Yes. Buyers can close the modal at any time. This counts as a "view" but not a "click" or "purchase".
No. The timer continues running. If the buyer returns after the timer expires, they won't see the offer.