Chatbot upgrades: prefill checkout, omnichannel lanes, and funnel tracking
The Chatbot section receives three meaningful upgrades this release, making it easier to turn bot conversations into completed ticket sales and to measure every step along the way.
One-tap checkout prefill
When a buyer taps a checkout link sent by the chatbot, the event page now opens the checkout modal with the correct ticket type and quantity already selected. Buyers coming from bot conversations no longer have to search for and select their tickets manually, reducing the steps between interest and purchase.
Separate sales and support lanes
The chatbot now routes conversations into two dedicated lanes: one focused on selling tickets and one handling post-purchase support. A built-in guardrail ensures the support lane never accidentally sends purchase links, keeping each lane's behavior appropriate to its context. You can configure both lanes from Chatbot.
Mid-funnel conversion tracking
Fanz now tracks the complete journey from a chatbot-generated checkout link through to a finished purchase — including link clicks, checkout opens, payment attempts, and final conversions. Use this data in Chatbot to understand how effectively your bot drives ticket sales and where buyers drop off. ===EN_CONTENT===